a short self-assessment for organisations and individuals weighing whether to adopt, expand, or step back from a piece of ai. it does not tell you what to do. it surfaces what you already half-know.
nine questions. about ten minutes. anonymous if you want. nothing is sold to you afterwards.
fourteen conversation cards for teams, boards, and one-to-ones. each card is a question worth sitting with for ten minutes. no answers in the box.
intended to be used in the room, not on a slide. print them. spread them. let people pick the one they don't want to answer.
eight modules. about fifty minutes. the uncomfortable questions the official line on ai skips. no sign-in. no funnel.
a separate short course on the buildings that make ai possible. what they are, what they consume, where they get built, and who carries the costs and who carries the benefits.
short pieces on the gap between ai claims and ai evidence. published when there is something worth saying. nothing scheduled, no newsletter, no funnel.
if any of this surfaced something for you, the form is open. anonymous if you want. patterns from responses get published back to whoever turns up.
built around us was, for about six months, a fractional ai advisory practice. it didn't convert as a revenue line and i closed it as a paid service in early 2026. i wrote about that decision openly.
what remains is the thinking. the diagnostic, the cards, the courses, the writing. they cost nothing and they don't lead anywhere except back to the question.